The Amputee Coalition Communications team’s purpose is to elevate the organization’s brand, grow our reach and audience engagement, and build awareness of the limb loss and limb difference community. The team promotes the reputation of the Amputee Coalition and tells our story and the stories of our community to all audiences through traditional media, social media, print publications, video, web, and interactive marketing. Learn more about each of the members of this department.
Zaira Becerra, Social Media Specialist
Social Media Specialist Zaira Becerra has extensive expertise in social media marketing strategies. She expands the reach of the Amputee Coalition by amplifying our stories. She joined us with a successful track record in brand engagement and awareness, working across various industries. Zaira is a California State University, Fullerton, graduate with a Bachelor of Arts in communications and a concentration in public relations.
Debbie Cavins, Web Developer
Debbie Cavins, web developer, is a self-taught jack-of-all-trades with over 20 years of experience in the industry. She provides website design, development, optimization, analytics, maintenance, and consultation services to private companies, nonprofits, marketing agencies, politicians, and more. She has worked with the Amputee Coalition since 1999. She plays an integral role in helping the Coalition achieve our mission to reach and empower everyone impacted by limb loss and limb difference.
Jewel Connelly, Communications Specialist
Communications Specialist Jewel Connelly brings five years of professional experience in copy and content writing from the equestrian sports industry. Passionate about leveraging mission-driven communications to make an impact, she is committed to uplifting the voices of the limb loss and limb difference community and mobilizing change through compelling, evocative storytelling. Graduating from Stetson University, she holds a B.A. in communication and media studies.
Ana-Maria Gutierrez, Senior Communications Manager
Senior Communications Manager Ana-Maria Gutierrez has 20 years of experience in strategic communications, technology applications, graphic design, and social media, working to advocate for underserved populations, including children living with disabilities. She is responsible for assisting in the development of the strategy of all communications, including website, social media, public relations messages, and collateral pieces, to communicate our mission with consistency. She is working to ensure that the Amputee Coalition and the National Limb Loss Resource Center are seen as the primary source, disseminator, and conduit of information for people in our community. Working closely with the leadership team, she develops and executes communications strategies that enable the organization to reach our goals and further our mission.
Shannon Williams, Digital Media and Graphic Design Specialist
Shannon Williams, digital media and graphic design specialist, possesses a wealth of experience in digital media marketing and graphic design. He is responsible for the development and design production of our creative print, social media, and web projects that create engagement and awareness for the limb loss and limb difference community. He is a graduate of Florida A&M University.